Daily performance, considered

Engineered for days that don't slow down.

Cognitive Endurance. Unbroken Focus. Decision clarity. Steady Mood. Energise your day
HOLD YOUR EDGE

Meet the pre-work protocol.

A daily supplement for mentally demanding days. Built to support steadier cellular energy, focus and resilience across the workday, without chasing a stimulant spike.

ALL-DAY ENERGY

Nicotinamide Riboside supports the NAD+ pathway linked to steadier cellular energy production.

FOCUS & COMPOSURE

Rhodiola Rosea is included to support focus, composure and mental performance under stress.

MENTAL ENDURANCE

Acetyl-L-Carnitine supports mitochondrial energy metabolism and sustained mental drive.

BUILT FOR Mentally demanding days.
3 core actives
NR • RHODIOLA • ALCAR

THE ENERGY CURVE07:00 – 19:00

Energy isn’t something you borrow. It’s something your cells make.

A stimulant takes energy from later in your day and spends it now. The Energist works upstream — supporting the cellular machinery that makes energy in the first place.

Stimulant spike and crash compared with sustained The Energist output A stimulant rises rapidly before falling below baseline. The Energist rises gradually and remains above baseline through the day. STIMULANTSPIKE → DEFICIT THE ENERGISTSUSTAINED OUTPUT THE SPIKE THE 3PM DEBT 07:0010:0013:0016:0019:00BASE STIMULANTSPIKE → DEFICIT THE ENERGISTSUSTAINED OUTPUT THE 3PM DEBT 07:0013:0019:00BASE

Move across the curve to compare the day.

WHO IT’S BUILT FOR

People who ask a lot of their days. Because a lot is asked of them.

The Energist is built to help you stay sharp, capable and composed through demanding days — with energy for the life you’ve built beyond work.

Your work is mentally demanding.

Your days depend on thinking clearly, making decisions and staying sharp.

You want sustained energy, focus and composure.

Not just a brief lift, but the capacity to keep performing as the day unfolds.

You want to keep your edge across the whole day.

From the first important decision to the last thing that needs your attention.

You want energy for the life you’ve built beyond work.

For training, your partner, your family, your plans — and time that’s still yours.

Not designed as a pre-workout or a substitute for sleep.

How it works

Built to work with your biology, not around it.

Most formulas pile ingredients into a capsule and hope they add up. The Core Protocol follows the order your body already runs: restore the coenzyme, convert it to fuel, then guard it from stress.

NAD+raw material

01Supply

Restore the coenzyme

Nicotinamide Riboside replenishes NAD+ (nicotinamide adenine dinucleotide), the coenzyme every cell needs to turn food into usable energy. Levels decline with age. The protocol begins here because nothing downstream works without it.

ATPfuel

02Convert

Feed the mitochondria

Acetyl-L-Carnitine delivers acetyl groups into the mitochondria of neurons, feeding the cycle that produces ATP (adenosine triphosphate), the currency every clear thought is paid in. Supply becomes fuel. Fuel becomes attention.

HPAguard

03Protect

Hold the line under load

Rhodiola Rosea is an adaptogen studied for fatigue and focus under stress. Your HPA (hypothalamic-pituitary-adrenal) system regulates this response, including cortisol release. Research with a standardised extract found a reduced waking cortisol response in adults with stress-related fatigue. It does not add fuel; it helps you hold your composure while you spend it.

What the research actually shows

The evidence
IngredientWhy this formWhat the research measuredStudy design

Nicotinamide Riboside

A precursor shown to raise NAD+ in human studies.

Blood NAD+ increased 51% from baseline at day 14 with 300 mg daily in overweight, otherwise healthy adults.

Conze et al., 2019

Randomised, double-blind, placebo-controlled.

Acetyl-L-Carnitine

The acetylated form studied for mental fatigue and attention.

Reported mental fatigue improved over 24 weeks in the ALCAR group, in adults with chronic fatigue syndrome.

Vermeulen & Scholte, 2004 · 2,000 mg/day

Randomised, open-label comparison.

Rhodiola Rosea

Standardised root extract with defined levels of key actives.

Improved attention and fatigue, with a lower waking cortisol response after 28 days in adults with stress-related fatigue.

Olsson et al., 2009 · SHR-5, 576 mg/day

Randomised, double-blind, placebo-controlled.

Selected findings from human ingredient studies.

Made. Converted. Protected. In that order. Every serving.

See the evidence for every ingredient

THE NEXT STEP

Ready to hold your edge?

Discover the full story behind the Core Protocol, the science and the daily routine designed for days that don’t slow down.

ENERGISE YOUR DAY

PURPOSEFUL FORMULATION

Every ingredient earns its place.

SCIENCE BACKED

Built around evidence, not trends.

MADE WITH INTENT

Considered from formulation to finish.

BUILT FOR REAL DAYS

Designed for demanding lives.